Concentration Marketing Management
Where Will Your Degree Take You?
Marketing Manager
Product Manager
Sales Manager
Advertising Manager
Market Research Analyst
Marketing Assistant
Program Of Study - International Business Management Concentration - 48 credits -
Core Requirements for all Business Management Majors (24 credits)
BE 161 Financial Accounting
In this introductory course, we will introduce students to accounting principles and procedures, and to the processes by which financial transactions are recorded, classified, and analyzed to help business decision-makers. Students will learn to prepare and interpret financial statements. This course is generally offered once a year. 3 credits
BE 162 Managerial Accounting
An introduction to the use of accounting information by managers. Topics include the use of accounting information for planning and control, performance evaluation, decision- making, and the statement of cash flows, as well as financial statement analysis. P: BE 161. This course is generally offered once a year. 3 credits
BE 202 Statistics for Business and Economics
Students will be introduced to the basic principles of statistical analysis that are useful in effective business decision-making. Some topics covered include descriptive statistics, probability and random events, sampling, and estimation. P: MA 111. This course is generally offered twice each year. 3 credits
BE 205 Principles of Microeconomics
Microeconomic concepts and tools will be utilized to evaluate the economic behavior of individuals. The “invisibleâ€