Strategic Communication Manager

Search Number	# MTK 104
Currently, Albertus Magnus College requires its employees and students to be fully vaccinated against COVID-19

Category	Staff

Type	Full-Time

Campus	New Haven

Overview	This position reports to the Interim Director of Marketing and Creative Services. An experienced marketer, the Strategic Communication Manager contributes to the over-arching brand strategy and creates compelling multimedia concepts across all of the College’s platforms. Gifted with storytelling capabilities, this person sees the big picture and is able to communicate and produce via practical application in creative and effective ways, leveraging technology for maximum reach. (S)he supports the broader Communications & Marketing team through collaborative work that increases brand awareness, drives engagement, supports enrollment goals, and integrates with the various College department needs. Serves as a steward for brand integrity.

Overview

This position reports to the Interim Director of Marketing and Creative Services. An experienced marketer, the Strategic Communication Manager contributes to the over-arching brand strategy and creates compelling multimedia concepts across all of the College’s platforms. Gifted with storytelling capabilities, this person sees the big picture and is able to communicate and produce via practical application in creative and effective ways, leveraging technology for maximum reach. (S)he supports the broader Communications & Marketing team through collaborative work that increases brand awareness, drives engagement, supports enrollment goals, and integrates with the various College department needs. Serves as a steward for brand integrity.

About Albertus Magnus College	Albertus Magnus College thrives as a diverse and dynamic institution serving 1,500 students in three distinct degree programs: traditional undergraduate, accelerated adult undergraduate and master’s degrees. Through its liberal arts and professional educational offerings and its long- standing excellence in student-centered, values-based education, Albertus Magnus College is a shining example of modern day education. The Albertus campus provides a distinctive environment for students, faculty and staff. The College’s 50-acre, park-like campus, within walking distance to downtown New Haven, is located in one of the city’s most distinguished residential neighborhoods, Prospect Hill, which features both early 20th century mansions and modern architectural gems. Numerous academic, student services, and athletic facilities grace the campus, which serve as an attraction to prospective students. The Mission Statement of Albertus Magnus College is to provide men and women with an education that promotes the search for truth in all its dimensions and is practical in its application.

About Albertus Magnus College

Albertus Magnus College thrives as a diverse and dynamic institution serving 1,500 students in three distinct degree programs: traditional undergraduate, accelerated adult undergraduate and master’s degrees. Through its liberal arts and professional educational offerings and its long- standing excellence in student-centered, values-based education, Albertus Magnus College is a shining example of modern day education. The Albertus campus provides a distinctive environment for students, faculty and staff. The College’s 50-acre, park-like campus, within walking distance to downtown New Haven, is located in one of the city’s most distinguished residential neighborhoods, Prospect Hill, which features both early 20th century mansions and modern architectural gems. Numerous academic, student services, and athletic facilities grace the campus, which serve as an attraction to prospective students. The Mission Statement of Albertus Magnus College is to provide men and women with an education that promotes the search for truth in all its dimensions and is practical in its application.

Essential Functions	Supports brand strategy across multiple departments and platforms (including but not limited to email, blogs, social media, web, publications, internal media) in keeping with latest trends and best practices Provides creative vision and produces marketing campaigns through conception, production, and art direction (either by directive or independently according to established brand standards) Works alongside vendors to deliver award-winning video, publications, and photography Contributes story ideas to, writes articles for, and edits alumni magazine Develops and maintains an integrated marketing calendar and maintain project management in Asana Supports the broader MarComm responsibilities, including writing, designing, video production, contributing ideas, event support Assists in the planning, promotion, and execution of special events

Essential Functions

Supports brand strategy across multiple departments and platforms (including but not limited to email, blogs, social media, web, publications, internal media) in keeping with latest trends and best practices
Provides creative vision and produces marketing campaigns through conception, production, and art direction (either by directive or independently according to established brand standards)
Works alongside vendors to deliver award-winning video, publications, and photography
Contributes story ideas to, writes articles for, and edits alumni magazine
Develops and maintains an integrated marketing calendar and maintain project management in Asana
Supports the broader MarComm responsibilities, including writing, designing, video production, contributing ideas, event support
Assists in the planning, promotion, and execution of special events

Qualifications	Extensive hands-on experience with proven ability to write, edit, design, conceptualize multimedia projects (must provide samples) Expert level in Adobe Creative Suite, Microsoft Suite, Google Suite Experience working with social media platforms including HootSuite, Facebook Instagram, Twitter, LinkedIn, YouTube Strong understanding and application of marketing trends that integrate brand strategy across multiple departments and platforms Ability to produce as directed or art direct independently as necessary, depending on the project High level of aesthetic sense, critical eye, and attention to detail HTML familiarity is a plus Ability to see the ‘big picture’ and think strategically while producing in the weeds on aggressive deadlines Must be able to anticipate needs and deliver timely, relevant solutions and actions Possesses exceptional client service skills; serves as Marketing consultant for all departments across campus Capable of developing a rapport and relationships with all levels of employees and work efficiently with team collaboration to influence impactful marketing campaigns Superior organizational skills Independent, detail-oriented, creative, task-prioritizing, flexible, adaptive, pro-active, discreet

Qualifications

Extensive hands-on experience with proven ability to write, edit, design, conceptualize multimedia projects (must provide samples)
Expert level in Adobe Creative Suite, Microsoft Suite, Google Suite
Experience working with social media platforms including HootSuite, Facebook Instagram, Twitter, LinkedIn, YouTube
Strong understanding and application of marketing trends that integrate brand strategy across multiple departments and platforms
Ability to produce as directed or art direct independently as necessary, depending on the project
High level of aesthetic sense, critical eye, and attention to detail
HTML familiarity is a plus
Ability to see the ‘big picture’ and think strategically while producing in the weeds on aggressive deadlines
Must be able to anticipate needs and deliver timely, relevant solutions and actions
Possesses exceptional client service skills; serves as Marketing consultant for all departments across campus
Capable of developing a rapport and relationships with all levels of employees and work efficiently with team collaboration to influence impactful marketing campaigns
Superior organizational skills
Independent, detail-oriented, creative, task-prioritizing, flexible, adaptive, pro-active, discreet

Education	Bachelor's degree preferred.

Knowledge \| Skills \| Abilities	A demonstrated track record of success and good judgement in planning and implementing market strategy Experience leading team of vendors from project concept to completion Strong verbal and written communication skills Experience in higher education preferred but not required Experience with corporate communications, public relations and community relations preferred Spanish proficiency a plus, but not required

Knowledge | Skills | Abilities

A demonstrated track record of success and good judgement in planning and implementing market strategy
Experience leading team of vendors from project concept to completion
Strong verbal and written communication skills
Experience in higher education preferred but not required
Experience with corporate communications, public relations and community relations preferred
Spanish proficiency a plus, but not required

Special Work Schedule Requirements	Office environment although work will occur across campus. Standard working hours; position requires some evening and weekend hours.

To Apply	Qualified applicants should submit a cover letter, current resume, and contact information for three professional references as one document electronically to hr@albertus.edu. Please reference search # in subject line.

Albertus Magnus College has a strong commitment to the principles and practices of diversity throughout the College community. Albertus Magnus College is an equal opportunity employer and invites all qualified applicants to consider this opportunity and to apply.

Albertus Magnus College is an Equal Opportunity Employer

It is the policy of Albertus Magnus College to comply with applicable federal and state laws regarding equal employment opportunity for all qualified persons so as to prohibit unlawful discrimination and harassment against any employee, intern or applicant for employment because of race, color, religion, sex, pregnancy, age, national origin or ancestry, physical or mental disability, genetic information, veteran status, transgender status, gender identity or expression, sexual orientation, or any other consideration protected by federal, state or local law. Albertus Magnus College promotes the full realization of equal employment opportunity throughout the College. The College forbids all forms of illegal discrimination, harassment or retaliation.