Bachelor of Arts in Communications
The program of study in Communications affords students the opportunity to prepare for careers in what may be the most rapidly expanding field in modern education and society- at-large. Blending traditional liberal arts with specific career-oriented coursework, students gain the foundations, skills, and ethical perspectives necessary to be successful in their mass media careers, and to be productive members of society.
The combination of scholarly search for knowledge and development of essential skills, and the application of these in society guide the major, in keeping with the Mission of the College.
Courses span broadcasting, film and video production, performance media, advertising, public relations, sports media, film studies, organizational communications, writing and photojournalism. All courses are offered as part of either a specific content sequence or as a general topics course. A unique feature of Albertus' Communications Program is the potential for students to "individualize" programs of study in order to best prepare each student to exercise his or her best mix of talents and passions.
The Department is committed to insuring that Communications majors are well prepared to enter their selected career paths. An integral component of each student's course of study is a required internship which complements and builds upon coursework and provides important hands-on experience. Internships are on-the-job placements where students earn college credit while acquiring applied professional skills. The breadth of the Internships completed through the Department of Communications is clearly a significant benefit of the program.
In order to demonstrate a student's acquisition of the required experience, skills, and integrative abilities in the major, each Communications student must submit a final portfolio of print and/or non-print materials; or research and write a final thesis. Thus, graduates of Albertus' Communications Program are in the position to present potential employers and graduate programs with an actual portfolio or thesis paper that demonstrates their experiential base of knowledge and skills.
The emphasis in Albertus' Program in Communications is upon preparing students for positions in mass media and their related fields that are "above the line." "Above the line" positions are executive-oriented positions. These decision-makers and gatekeepers are professionals, who actually create and influence media, who have both technical and broad integrative skills in the field, and who can work with and manage many different types of people.
Communications is a rapidly evolving field in society. Thus, the Department of Communications is constantly adapting to the changes that this exciting field presents.
Students who complete the Communications Major enjoy many graduate school options that include broadcasting, media, journalism, digital and social media, business, and law.
Potential Careers For Those Majoring In Communications
Advertising Creator, Television News Reporter, Public Relations Practitioner, Corporate Communications Specialist, Sportscaster, Digital Media Management, Radio Broadcaster, Photojournalist, Screenwriting, Sports Media Practitioner, Media Copywriter, Social Media Manager, Lawyer.
Program Of Study (45 Credits, including 36 credits in core courses, sequence courses, practical applications, capstone seminar and portfolio or thesis. The final 9 credits are taken in required correlatives.)
Core Courses (Required of all majors) (15 Credits)
CO 121 Communications Overview (Level A)
CO 131 History of Mass Media
CO 141 Speech Communications (Level A)
CO 151 Writing for the Mass Media
CO 220/SO 220 Sociology of Communications
Each major must complete three courses from any one sequence and one of the following (Total of 12 Credits):
One course from any different sequence
One topics course
A. Promotional Communications Sequence
CO 260 Advertising Techniques
CO 261 Public Relations
CO 362 Persuasion and Propaganda (Level C)
B. Visual Communications Sequence
CO 250 Broadcast Writing
CO 251 Film and Video Production
CO 341 Film Appreciation (Level C)
C. Sports Communications Sequence
CO 202 Sports Marketing and Promotion
CO 203 Sports Writing and Information
CO 301 Organizational Communications (Level C)
D. Digital Communications Sequence
CO 229 Introduction to Digital Communications
CO 230 Internet Marketing and Advertising
CO/DR 326 The Creative Mind (Level C)
E. Topics Course
CO/DR 117 Introduction to Theatre (Level A)
CO/DR 118 Fundamentals of Acting (Level A)
CO 125 Digital Audio Recording and Editing
CO 171 Introduction to Political Communications (Level A)
CO/DR 228 Acting for Stage and Screen
CO 232 Films of Alfred Hitchcock
CO 233 Films of Steven Spielberg
CO 234 Gangster Films
CO 235 Magazine Editing and Production
CO 236 Film Noir
CO 237 Photojournalism
CO 238 Mass Media and the Law
CO 239 Broadcast Announcing
CO 240 Scriptwriting
CO 242 Electronic Field Production
CO 365 Writing for Interactive Media
CO 371 Political Communications in the 21st Century
Plus a variety of Special Topics courses (e.g. Writing for Digital Media, The War Film, Journalism, Crisis Communications Management, Social Media and other courses as the discipline evolves and as student interest demands.)
F. Practical Applications: Each major is required to complete an internship:
CO 380 Internship (3 to 12 credits) (Letter Grade)
G. Communications Seminar: Each major is required to complete Communications Seminar
CO 391 Communications Seminar (3 credits)
H. Portfolio or Thesis: Each major is required to complete either a senior portfolio or a senior thesis.
CO 392 Senior Portfolio (3 credits)
CO 393 Senior Thesis (3 credits)
I. Required Correlatives: Each major must complete 9 credits in a related discipline in consultation with the Department Chair.
Communications Minor (18 Credits)
All students wishing to complete a minor program of study in Communications must complete a total of 18 credits in consultation with the Department Chair. Each minor must complete:
One course from the Communications Core
One Course from any Sequence
One of the following:
A Topics Course
CO 391 - Communications Seminar
Three courses to be determined in consultation with the Department Chair.