Course Descriptions - Concentration in Graphic Design

Graphic Design Courses (45 credits)

AR 111 Drawing I

An introduction to observational drawing. Development of a personal vision and an individual style through an exploration of the expressive means of drawing: form, line, texture, composition. Various tools and techniques. General Education Choice for Part A. Offered yearly. 3 credits

AR 114 Graphic Design I

An introduction to page layout and design as it relates to constructed documents including books, posters, and brochures. Provides an overview of the field of commercial art including advertising, web design, and art direction. Offered every semester. 3 credits

AR 122 Two-Dimensional Design

An introduction to the elements of two-dimensional design and study of visual language principles used to organize the plane. Projects are geared to solving visual “problems” with an eye toward elegant and economical solutions. This course will be conducted using the computer as the primary tool and investigating numerous approaches to understanding the visual world. General Education Choice for Part A. 3 credits

AR 201 Introduction to Computer Art

An introduction to imaging using windows based tools. The course explores digital bit mapped and vector systems to create two-dimensional works for paper and the web. Offered yearly. 3 credits

AR 213 Color

This course includes projects analyzing the physical and psychological aspects of color in painting and design with emphasis on theories of color interaction. Generally offered yearly. 3 credits

AR 214 Graphic Design II

A continuation of AR 114 with a focus on typography, layout, and design for commercial publication. Type specification, production techniques and digital design tools will be surveyed. The course culminates with a portfolio of camera-ready design. P: AR 114. Offered yearly. 3 credits

AR 235 Introduction to Photography

Introduces students to the fine art and craft of photography and photographic printmaking. Instruction in camera and darkroom techniques leads to a portfolio with emphasis on visual thinking and photographic seeing. Offered every semester. 3 credits

AR 236 Photography II

A continuation of AR 235, Photography II develops a personal approach to photography and solving formal and technical problems. Field trips. P: AR 235. Offered every semester. 3 credits

AR 314 Advanced Graphic Design I

Introduction to design for the World Wide Web. Students will create a professional portfolio site for themselves and take it live to the web with their own domain name. P: AR 214 Offered each semester. 3 credits

AR 315 Advanced Graphic Design II

A semester in company identity and package design. Design to meet the strategic needs of corporate branding and packaging. P: AR 314 Offered each semester. 3 credits

AR 335 Digital Photography I

An exploration of photographic color, light, and design using digital tools. Coursework includes scanning into digital image from conventional film. Adobe Photoshop software utilized to manipulate, edit, collage, and combine digital images. Offered yearly. 3 credits

AR 336 Digital Photography II

An opportunity to explore advanced coursework in digital photographic editing. Students will pursue a defined project in depth during the course of the semester. Offered yearly. 3 credits

AR 380 Practicum

Program of supervised practical experience in museum, gallery, art, or advertising studio related to the student's course of study in art. P: Permission of Department Chair. Hours and credit to be arranged.

AR 391 Senior Project

Includes discussion of current writings on art and art criticism, and a studio project or research paper. Exhibition required of seniors concentrating in studio art; lecture or project required of those concentrating in the history of art. P: Open to senior art majors. 3 credits

One of the following courses: (3 credits)

CO 235 Magazine Editing and Publishing

This course introduces the student to the practical, creative, and technical considerations involved in publishing a magazine. Specifically, students will explore magazine organizational structure, budget planning, layout and design, illustrative matter, printing and distribution, editorial planning and copyediting, and magazine promotion. In addition to examining the print magazine, the student will explore the new emerging “on-line” magazine. Attention will be given to both consumer and to business forms of magazines. Generally offered yearly. 3 credits

CO 260 Advertising Techniques

This course introduces the student to the practical, creative, and technical considerations involved in publishing a magazine. Specifically, students will explore magazine organizational structure, budget planning, layout and design, illustrative matter, printing and distribution, editorial planning and copyediting, and magazine promotion. In addition to examining the print magazine, the student will explore the new emerging “on-line” magazine. Attention will be given to both consumer and to business forms of magazines. Generally offered yearly. 3 credits